A
Golden Opportunity.
(page
5)
From a part time home business to a Million Pound franchise
* You must ENJOY working the
business.
We have a proven formula which requires you to be DOING a number of tasks.
It is important you familiarise yourself with these tasks. Consider
whether you will enjoy doing what is required to succeed in this business
(see later in this report).
After the question, "Will it work?" comes the even more
important question, "Will I enjoy the work?" You must satisfy
yourself on both points before entering this or ANY business.
Q: Can I DO the job? Or does it need an Einstein to learn the ropes?
A: Can you answer 'YES' to the following?
1) Would you be able to place advertisements in Yellow Pages and Thomsons?
Simple enough.
2) Would you be able to find your way around your local streets, going
round houses delivering SelClene approved 'GIRL' marketing leaflets? You
need to be physically fit for this and like walking!
3) Could you place adverts for workers? The Call Centre will handle all
incoming telephone calls from your workers and book in suitable ones for
you to interview. Would you be able to Interview workers, vet them and
take up their references?
If you answered 'Yes' to all the above, you can do it! If you're still unsure, I will tell you all you need to know in the Manuals, including exactly what to say to cleaners and clients.
Our 'GIRL' marketing cards create a consistent response. Once established you'll also get enquiries from your Directory Advertising and from client referrals. Your average fee per client is £460 per annum (most 'quality' regions - poorer areas would be £420).
All you need to do is focus on generating the client and cleaner enquiries - the Call Centre then matches them to each other on a centralised database. The client fees are paid direct to you.
Profit - "How do you get rich in someone else's Business Opportunity - Guaranteed?"
(adapted from an article SelClene produced for the 'Winners Club')
Q: Why should I pay good money to join a franchise when I could just go out and set up my own business and keep all the profit for myself?
A: Official statistics indicate only 4% of new business start-ups are
still trading ten years later, compared with an 80% success rate in a
franchised business.
You join a franchise to get GUARANTEED RESULTS. What point is having 100%
of profits if there are none? Without the support of a franchisor, you
stand a 96% risk of failure within ten years. WITH the support of SelClene,
you are buying into a guaranteed business. THAT is what you are paying
for.
In a franchise, you copy, exactly, the system laid down by the franchisor.
Eventually, in a good franchise, you will get much the same results as the
franchisor.
In my own SelClene domestic agency, I made pre-tax profits as follows:
£108,709.30 including personal drawings on turnover of £265k in the
1997/98 year £124,635.89 on turnover of £278,310 in the 1998/99
financial year and
£165,658.34 on a turnover of £381,462 in the 1999/2000 fin yr ended
31/03/2000.
£240,000.00 on a turnover of £560,000 in the 2000/2001 fin yr ended
31/03/2001.
In SelClene we do not do the mundane work of cleaning ourselves. We are
organisers, linking workers to clients. SelClene has stacks of successful
franchisees, quietly making healthy profits and enjoying every minute of
it. There is no greater fun than making money!
Q: How can you guarantee ME similar success?
A: Understand the purpose and function of a genuine business.
Management guru Peter Drucker, in 'The Practice of Management', wrote:
* A business, "can only justify its existence and its authority by
the economic results it produces."
The primary function of a business is to make profits.
Profit is what defines a genuine business. Without profit, no business can
survive. This is why 96% of start-ups will not be around in ten years
time, yet 80% of franchised businesses WILL be.
There is only ONE way to succeed in business. That is not (necessarily) to
work hard - but to work SMART. Learn how to identify profitable
businesses.
Get in on the right business. Preferably something you enjoy and are good
at but above all, something where you are rewarded ten and twenty fold on
your efforts.
SelClene - What will you be doing?
There are six primary functions or 'jobs' in this business. Three of these
are 'internal' - office based. Three are 'external' - involving going out
of the office. You will be handling the external tasks in your area and
the Call Centre will handle the internal tasks.
1) Client Desk - dealing with clients on the phone and client
administration.
2) Worker Desk - dealing with workers on the phone and worker
administration.
3) Worker Recruiter Desk - dealing with prospective workers.
External Tasks: (The franchisee (you) handle these:)
1) Distributor - delivers 'GIRL' marketing material
2) Appointment'er - signs up clients
* You will initially be trained in
our Head Office. We recommend a week's training in our systems and
procedures here at Craig Y Nos Castle (accommodation available).
* After your first week's training, we offer periodic courses to
supplement your knowledge and to instruct you in system upgrades as and
when introduced.
* Under our supervision you will devise a Business Plan with targets for
your business.
* Teaching manuals and monthly newsletters will be supplied to you each
month. You WILL be expected to do a lot of reading and will be given a
number of written tests.
* Biannual Regional Meetings will enable you to gain further ongoing
training and to meet your fellow franchisees. LOTS of excellent
brainstorming ideas stem from these franchisee meetings.
At our franchisee meetings we can house you in some degree of luxury in one of our hotel rooms at Craig-y-Nos Castle
